
Carve out your space with clear, meaningful content.
Hi there. I’m Peggy.
I help businesses create authentic, human-centred content. The really good stuff that’s grounded in user insights and driven by empathy.
From my portfolio.
Industry expertise.
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Finance
I write informational content about money, credit and investment, helping people make informed decisions about their finances.
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Government & non-profit
I help impact-driven organisations deliver essential services through accessible, inclusive, trauma-informed content.
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Tech & digital
I increase adoption and bridge knowledge gaps with clear, accurate explainers on development, design and open source tech.
What clients say.
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"Peggy is a brilliant copywriter and content strategist with a flair for storytelling… She excels at plain language writing.”
Nicole d’Entremont, Founder & Strategic Advisor, Plainly Speaking
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"Masterfully balances marketing essentials with a deep understanding of the subject. Our experts consistently praise how authentically she captures complex topics."
Pierina Wetto, Marketing Manager, Last Call Media
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“She looks at content as a holistic user experience… I found her content to be both insightful and informative, with a distinct human touch.”
Leanna Rose Parekh, Senior Editor/Content Strategist, Evolving Web
About me.
My career began 14 years ago after I graduated with a master’s degree in communications. I worked in ambitious marketing teams on content, social media, events, digital and design. While I enjoyed the variety, it was the feeling of creating great content that really had me hooked.
I started freelancing in 2017 and became fully self-employed in 2020. I’ve written and consulted for dozens of incredible clients over the years and across continents.
The content I create is authentic, accessible and meaningful. That’s what makes sense to me and how I help people best.
My desire to make the world a little better means I’m increasingly focused on plain language, educational content and UX writing.
If you’re committed to delivering content that genuinely helps humans, I’d love to hear from you. Let’s see what we can create together!